WooWish – WooCommerce Wishlist, Gifting and Estimates

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WooWish is a complete wishlist, sharing, gifting, and estimate system for WooCommerce that transforms simple product saving into social buying, gifting, and conversion driven engagement.

Designed for modern WooCommerce stores, WooWish goes far beyond basic wishlists. Customers can create multiple lists, share them publicly, collaborate with others, receive gifts, request price estimates, and get notified when wishlisted products return to stock or go on sale. At the same time, store owners gain powerful tools for promotions, analytics, and targeted campaigns based on real wishlist intent.

Unlike traditional wishlist plugins, WooWish connects customer intent directly to marketing and purchasing flows, helping turn saved products into real orders.

Wishlist Experience Customers Love

WooWish adds a seamless wishlist interface directly to WooCommerce products. Customers can add, remove, and manage wishlist items from both shop pages and product pages using a familiar heart button. Optional popularity counters show how many users have wishlisted a product, encouraging social proof and demand visibility.

Customers can create multiple wishlists, rename or delete them, set an active list, and manage quantities or add all items to cart in one action. Lists and items are fully searchable and paginated inside the account area for smooth navigation even with large wishlists.

Account Pages And Shortcodes

WooWish integrates natively into the WooCommerce My Account area with dedicated pages for Wishlists, Received Gifts, and Estimate Requests. In addition, shortcodes allow you to display wishlists, estimates, or received gifts on any page, giving full layout flexibility for custom store designs or landing pages.

Public Sharing And Collaboration

Each wishlist can be private or shared. Shared lists generate secure public links that anyone can view. The public wishlist page presents items clearly and allows visitors to select and purchase gifts directly from the list.

WooWish also supports optional collaborator access, allowing multiple users to contribute to a wishlist when enabled. Reserved quantity awareness helps reduce duplicate gifting by indicating when items are already being purchased.

Built In Social Gifting

WooWish turns shared wishlists into real gifting experiences. Visitors can buy selected items for the wishlist owner directly from the public list. Gift information flows through cart, checkout, and orders, and recipients can view received gifts from their account area.

Shipping details for gifts are captured and stored appropriately, and automated gift notification emails keep recipients informed.

Streaming Alerts Integration (JSON Feed)

WooWish includes a public JSON feed for each shared wishlist token, so streaming tools and alert overlays can fetch purchased gifts in real time without parsing HTML.

Use the shared wishlist URL with /json appended. Example: https://example.com/wishlist/1UUOIYO5IMVH/json.

The endpoint returns purchased items only, including purchaser_name. The value is either the purchaser name or Anonymous when anonymous gifting is used, making it easy to power streaming alerts.

Estimate And Quote Requests

WooWish includes a built in estimate workflow for stores that sell configurable, bulk, or price on request products. Customers can request an estimate for a wishlist, and store admins can enter quotes per request.

Customers can review estimates inside their account and add the quoted wishlist to cart at the approved price, creating a smooth quote to purchase flow without manual order handling.

Smart Notifications Based On Wishlist Intent

WooWish automatically monitors wishlist items and can notify customers when:

• A wishlisted product returns to stock
• A wishlisted product goes on sale

Rate limiting and duplicate protection ensure clean, reliable notifications without spam.

Promotional Campaigns From Real Wishlist Data

WooWish includes a built in promotional email queue system designed for wishlist driven marketing. Store owners can identify trending wishlisted products, find customers who saved them, and send targeted promotional emails directly from the admin area.

Queued sending with batching and retries ensures reliable delivery even for large stores. Campaign style sends and preview actions make promotions easy to manage.

Admin Insights And Control

WooWish provides a structured admin dashboard with dedicated sections for Wishlists, Trending, and Estimates. Store owners can analyze popular products, locate interested customers, manage estimates, and run targeted promotions from one place.

Extensive settings allow configuration of behavior, customization, estimates, emails, SEO, and data handling.

SEO Friendly Public Wishlists

Public wishlist pages support SEO title and description templates and proper robots handling. Clear empty, private, and not found states ensure consistent indexing behavior and a polished visitor experience.

Privacy, Compliance, And Data Lifecycle

WooWish includes privacy export and erase support, retention cleanup scheduling, and optional full data removal on uninstall. Wishlist items stay synchronized with product lifecycle events such as trashing or deletion, and related data is cleaned when users are removed.

Flexible And Extensible

WooWish includes an authenticated REST API for core wishlist actions (lists, items, visibility, share links), with paginated reads. Frontend templates can be overridden at theme level for custom designs without editing the plugin.

WooWish is not just a wishlist plugin. It is a complete wishlist, sharing, gifting, estimate, and marketing platform for WooCommerce that helps stores increase engagement, enable social buying, and convert customer intent into sales.